Corporate Casuals Digitizing Now $35!
Unlike other apparel decoration, embroidery requires special processing to convert artwork into a
format that an embroidery machine can accept. This process is known in the industry as digitizing. What makes this
process a bit involved is that conversion from artwork to stitches is
not something that is easily automated. Even with powerful computerized systems, the best embroidery is still created by designer/digitizer.
What is quality digitizing?
A writer once said "A designer knows he has achieved perfection not when there is nothing left to add, but
when there is nothing left to take away". When applied, this idea produces the best digitized logo's.
Unfortunately this idea is not in the best interests of embroidery shops and digitizers who are compensated by
the number of stitches in the design. It is not uncommon to squeeze hundreds or even thousands of unneeded
stitches into a design in order to boost profits.
Our digitizers are not compensated by the number of stitches in a logo since they work for us. Our experience shows
that the actual application costs are not affected in any significant way by a few extra stitches in the logo. A happy
customer will give us far more revenue in repeat orders than trying to gouge out a few extra dollars in application charges.
Why do some companies offer free digitizing?
Digitizing is never free no matter what anyone may advertise. The only way embroidery companies can offer free
digitizing is to absorb it into the cost of the apparel or decoration. Some companies will take a loss on digitizing
thinking that once they have your logo on file, it will be easier to go back to them rather than switch vendors and create a new
digitized logo.
Our philosophy is that digitizing is the most important part of quality embroidery, and that YOU should own the digitized
logo. We offer the highest quality digitizing and you can download your stitch file anytime you want. Simply put, digitizing
has value, we charge for it, but you own it.
$65 Digitizing Is now $35
Now that you understand the importance of quality digitizing, you may be wondering why we are able
to cut the price by almost fifty percent.
Our investment in tools and technology over the past several years has produced substantial efficiencies in
how we produce digititized logo's. With thousands of digitized logo's in our portfolio we have an excellent
understanding of how much it costs to digitize a wide range of logo sizes. Our new digitzing rates allow us
to break even when the costs of a large number of digitizing jobs are averaged.
With our new lower digitizing rates, we hope to introduce more business owners to the benefits that custom
embroidered apparel can offer.